Our Responsibility

As a luxury brand whose fundamental identity revolves around values of authenticity and accessibility, Baume & Mercier’s core emotional qualities are based on cherishing life’s most important moments and memories. The practice of high ethical standards is an essential aspect of Baume & Mercier’s corporate identity. We take pride in our responsible business practices, rooted in social responsibility and the ethical use of natural resources.

Our Sustainability Strategy is based on:

Ethical Business Practices

Supply Chain and Environment

Long-term Community Partnerships and Employee Engagement

If you do not find the information you are looking for below please Contact Us, we do not communicate about all our sustainability projects.




Baume & Mercier is now on the second version of its Code of Business Conduct: a document signed with its employees and principal industrial and trade marketing suppliers. These codes set out the standards of business ethical behaviour that are to be respected and which should be the basis of our business decisions. The code describes our commitments towards different key business integrity issues such as equal employment opportunity, health and safety standards, ethical business practices, the integrity of working relations and the respect of the environment.

As part of the implementation of this Code, our suppliers have confirmed to us that no area of divergence between their operations and the requirements of the Code has been identified and that they have shared these expectations with their own employees.

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The Responsible Jewelry Council and Kimberly process/world diamond council system of warranties

The practice of high ethical standards is an essential aspect of Baume & Mercier’s corporate identity. We take pride in our responsible business practices, rooted in social responsibility and the ethical use of natural resources. To this end, Baume & Mercier has become a member of the Responsible Jewellery Council (RJC). The RJC is an international not-for-profit organization, which through a mandatory system of certification based on third party auditing, promotes ethical and socially responsible practices in the supply chain for gold, platinum and diamonds. Baume & Mercier achieved its certification in August 2011. For Baume & Mercier, sustainable and ethical business practices, intellectual leadership and the core principles of fine watchmaking, articulated by our founders, all go hand in hand.

Read more information about the CSR policy at Richemont.

The Kimberley process is an international certification scheme for rough diamonds uniting governments and companies involved in the industry and aimed at avoiding the use of “conflict/blood diamonds” by rebel groups to finance their military activities. Baume & Mercier uniquely purchased diamonds which originate from a country who applies the Kimberley Process.

Baume & Mercier respects the associated World Diamond Council System of Warranties, which applies to rough and polished diamonds, and all our invoices carry the obligatory warranty statement. We purchase uniquely from diamond suppliers who also respect the system, in order to ensure that all our diamonds are from a legitimate source.


Existing skins and exploring new sustainable options 

Baume and Mercier only uses leathers that respect the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES). CITES is an international agreement between governments which aims to ensure that international trade in selected species of wild animals and plants does not threaten their survival. For Baume & Mercier this principally concerns the commercialization of watches equipped with alligator straps.

In order to give the most sustainable options to our clients, we also investigate new and different types of straps that can meet demand while staying sustainable. One such strap is the Banka Leather Strap made with trout skins. Banka Leather Straps are made with a partner in France and are an innovative approach as trout is a non-traditional skin and its use avoids the use of a protected or endangered species. Trouts are already killed for food and the byproduct skin holds beautiful dyes particularly well. Using land based aquaculture to raise the trout ensures no negative farming or overfishing impacts on the ocean.


At our Headquarters in Geneva, Switzerland, we have integrated projects into the building that ensure energy consumption and emissions are reduce to a minimum. For example:

- All lightbulbs are LED and the building is equipped with movement detectors that turn off the lights when there are no employees present and a system to automatically open the blinds when we can maximize sunlight

- The building is equipped with heat pumps and geothermal probes to maximize heat exchange

- We are equipped with a condensation boiler and use free-cooling

As for commuting emissions, Baume & Mercier provides employees with free annual public transport passes in Geneva, participation to bike purchase and maintenance, train passes and benefits to any employees who carpool.

There are always emissions that cannot be eliminated, therefore, we always offset our emissions through the purchase of carbon credits. For more information.



Partnership: 1001 Fontaines and Collège Champittet

More than 7 million people in Cambodia lack access to clean drinking water, leading to an infant mortality rate of 15%. Since 2004, the NGO 1001 Fontaines has been working in Cambodia with the mission to allow isolated rural populations to obtain access to drinking water through the employment of entrepreneurs who filter swamp water, bottle it and deliver it at the cost of 1ct/L.

The water in schools program uses Baume & Mercier’s creative, marketing, communications and sales strengths, in partnership with the College Champittet private school in Switzerland, to assist 1001 Fontaines in its mission.

Read more

Employee engagement

Every company is only as good as its people, and luckily at Baume & Mercier we have a conscious, motivated and enthusiastic team who bring life and ideas to all topics.

Regular sporting events (the Geneva Marathon, Escalade, La Trotteuse, etc), fundraising campaigns to donate funds and goods to various causes (Red Cross, Paint-a-Smile, Terre des Hommes, etc) and various sustainable activities (cleaning up Lake Leman, giving time to our community partnership) are some of the possibilities of engagement given to employees.


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